The quality movement in TAFE has evolved over the years into a way of life. This movement is not restricted to traditional areas such as manufacturing but is company wide and is aimed at ensuring we as a corporate entity set the industry benchmarks for the quality of both products and services. Japanese quality management services such as 5S, Kanban, Kaizen and Six Sigma find wide application in the company. TAFE pioneered quality circle movement in the tractor industry and has over fifty quality circles in place.

TAFE is certified by both ISO 9001 and ISO 14001.

The focus on Total Quality Management, upgrading Vendor Quality and productivity and strategic tie-ups with quality management specialists from Japan and change management exercise spearheaded by the Warwick Management Group has paid rich dividends in terms of more cost effective operations as well as being acknowleded by customers as manufacturers of quality products.

Customer Focus

The product development effort at TAFE is strictly customer driven. Through an in-house process, we make it possible to crystallize the customer’s stated and unstated needs into products on the basis of continuous interaction with customers at the plant as well as in the field by our Multi Disciplinary Teams. In the tractor industry, this effort is unique in itself and this flow of inputs from the field to the product development group has resulted in new products launched by the tractor group gaining immediate and wide acceptance in the market. Extensive testing with direct customer involvement both at plant as well as in the field make us refine our products before they are finally launched.